Uber. However, if an individual uses Uber as both a User and a Driver, the privacy statements apply (Uber, 2015). Latinas and Blacks do not hold leadership positions (Hawkins, 2017). A blog written by Susan Fowler, a former engineer at Uber, detailed her sexual harassment experience that was initiated by her manager. Retrieved from https://www.theverge.com/2017/6/1/15725676/lyfts-diversity-report-ethnicity-gender-silicon-valley, Inclusion. Despite these remedies, Uber still have trouble broadening their diversity because of the multiple scandals facing the company. Accessed April 18, 2020. BuzzFeed News Retrieved from https://www.buzzfeed.com/johanabhuiyan/uber-is-investigating-its-top-new-york-executive-for-privacy?utm_term=.ponRVp3aE#.xxqEyLgX2, Brown. Uber has also secured protection for its logo, application icons, and designs. This index looks at domestic partners and transgender benefits, and diversity training (Bhuiyan, 2017). While Uber attempted to fight these claims because their Drivers are independent contractors, many of these complaints can be linked to Uber’s background check policies. When attempting to break into the Indian ridesharing market, Uber first approached influential Indian officials. UberPool is Uber’s form of carpooling. Uber in the last couple years had reduced the base ride costs in some cities (ie. Uber has a lax policy on how many hours a Driver can work, but it tightens the reigns on monitoring the Driver’s performance. In an effort to offer more environmentally friendly services, Uber introduced UberPool, an option that allows riders to share an Uber car with others who are going to a similar destination. - The drivers, organized by … Accessed April 18, 2020. Their numbers are comparable to the tech industry which is white male dominated. A freelancer is an individual who earns money on a per-job or per-task basis, usually for short-term work. Ola is still the leading transportation network in India partially due to their substantial marketing budget, but according to Peter Ramenthaler, do not count Uber out. A. Uber lacks ethical leadership. Break for Bathroom Breaks. Uber. She took screenshots of the messages and sent them to Human Resources. These are issues that go far beyond one election — and in the case of gig-economy companies including Uber Technologies UBER, -1.72% , Lyft LYFT, +1.86% , … ... this wildly popular car-sharing service had raised several disturbing ethical issues: 1. Uber. These include race, religion, or gender. "AB-5 … We had also instituted a 24/7 support line so that any employee can feel safe reporting unprofessional behavior (Uber, 2017).”, On February 19, 2017, Sam Levin wrote an article outlining sexual harassment claims made by Susan Fowler. These numbers do not include drivers who have been accused of mistreating female and black customers. Uber could have spent their budget on TV, billboards, and media ads, but they chose to invest their budget on campaigns tailored to the Indian culture. (2015). Drivers can set their own hours, but according to David McKee, a Driver from Vista, California, in order to make enough money, you would have to work peak hours- morning rush hour or weekend nights (Shahani, 2017). Free resources to assist you with your university studies! The purpose of this paper is to provide an in-depth case study of Uber based on legal and ethical principles in relation to Uber’s internal and external affairs. Daniels Fund Ethics Initiative. Measures need to be put in place that tracks customer awareness and satisfaction (Marketing Techniques, n.d.). Uber. From 1994 to 2012, judges thought the Whistleblower Protect Act (WPA) meant that “federal employees would lose their cases if they disclosed to a supervisor, blew the whistle while carrying out their job duties, or revealed the consequences of a policy decision (Halbert, 2015)”. The fifth phase concentrated on long-term success through cultural sensitivity. Accessed April 18, 2020. Uber and Lyft’s Drivers are not employees. Evaluation measures the effectiveness and success of marketing activities. In the third phase, Uber took advantage of India’s rich festival traditions by offering free and discounted rides for special holidays. As a copyright owner, you can control how your work is reproduced, distributed, and presented publicly. Since trademarks are like real estate, it can be bought, sold, licensed, or used to secure a loan. While Lyft is doing better than Uber in terms of gender diversity, the difference is slight. This narrow interpretation of this act required employees to present “undeniable, uncontestable or incontrovertible proof” of their claims to qualify for protection. Lyft’s Diversity Numbers are Better Than Uber’s, But Only Slightly. United States Census Bureau. Uber Launches ‘Urgent Investigation’ Into Sexual Harassment Claims. Lyft may have an advantage over Uber because their workforce is only a fraction of Uber’s- 1,600 employees opposed to Uber 16,000 employees. Unfortunately, trade design patents last for 15 years. Apple offers its users three location-based settings: “Never”, “While Using the App”, and “Always.” Until now, Uber allowed the “While Using App” option, but Apple allows developers to disable this feature. RideSharingDriver. This incident could be considered an irregular occurrence, but this was not the first case of this nature. Drivers are free to take bathroom breaks when needed, but they have to clock out. Now, Uber users are forced to choose between “Never” and “Always”. While this is what they officially say, they reward Drivers for doing the opposite. The company lost around $8.5bn in 2019. Topics such as duty of loyalty, diversity, privacy, worker’s rights, global climate change, and risk management will be discussed. This misuse is exemplified in 2011 when venture capitalist, Peter Sims, received text messages from a stranger telling him exactly where he was while he was traveling via Uber in Manhattan. Some countries and airports have banned ride-sharing companies altogether. This is the cheapest Uber service offered. 6 Ethical Issues in Healthcare in 2020 | AHU Online. It is important to diversify the workplace because individuals come from different walks of life and have special qualities that can enrich the company’s culture. Registered office: Venture House, Cross Street, Arnold, Nottingham, Nottinghamshire, NG5 7PJ. Reuters. The price per mile in Los Angeles is 5 cents cheaper. T. (2016) WeHo Woman Sues Uber for Negligence After Being Raped by Driver. Changes in laws can also affect how much Uber pays in taxes. NPR notes that the respondents to their survey, over 10 percent said they were unaware of this, and half of the respondents said they want them to stop. (2017). They are independent contractors. Uber already faces complaints from various governments that it shirks its tax liabilities onto its drivers and that the drivers are often non-compliant about paying their taxes. More tax legislation could exacerbate the problem and will also mean either an increase in ride fares or the end of Uber operations in that particular city or state. "LA: The New UberEATS App is Arriving Now." One of the biggest battles Uber has fought since its conception is the classification of its employees. Nearly 7% of management roles – 51 out of 755 – at Lyft are held by Hispanics or Latinos, compared with 5.5% at Uber. 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